Hi there!

lena bookswall

I like to make things, solve puzzles, build connections and soak up knowledge.


Marketing for Modbar via the La Marzocco family.


Content marketing for SnapApp, an interactive content creation platform in Boston. I developed strategy, owned messaging & brand identity, wrote & edited the blog, and produced long-form and short-form content. #busy.

Marketing & business development at Criteria for Success, a sales training and consulting company in New York. I built relationships with clients and prospects, helped make our products and services better, and managed digital marketing.

Marketing + Barista at Pavement Coffeehouse in Boston’s Back Bay.

Communications at RECOFTC – The Center for People and Forests in Bangkok, Thailand. Ran the monthly e-newsletter, managed publications including editing and translations, and edited the blog.

Programs at The Asia Foundation in San Francisco. Supported annual planning, strategy and reporting cycle, researched bilateral aid agencies, supported private fundraising.

More detail can be found in my resume.


Brown University – BA, International Relations with a focus on East Asia. Phi Beta Kappa, Magna Cum Laude.

Prague Conservatory – Private double bass instruction during study abroad.


Seattle, WA – land of water, mountains, trees and coffee.

Favorite Books

Sometimes a Great Notion

The Wind-Up Bird Chronicle

Cat’s Cradle¬†

White Noise